Why signals are set to outpace predefined audiences in 2025—and how to stay ahead (Jan. 8, 2025; Amazon Ads)
A new era in audio attribution: Unlocking the power of broadcast measurement (Jan. 21, 2025; Audacy)
The top commercial filmmaking trends that will define 2025 (Jan. 22, 2025; Filmsupply)
How the ‘Trump bump’ and first-party data increased Q4 revenue for a politics website (Jan. 31, 2025; Ezoic)
How Danone’s digital-first Super Bowl strategy is a winner for Oikos and STōK Cold Brew (Feb. 8, 2025; Danone)
Quad’s Marketing Experience Center simplifies marketing complexity with AI, data-driven insights and integrated solutions (Feb. 12, 2025; Quad)
Why mobile advertising is the key to a connected consumer journey (Feb. 12, 2025; T-Mobile Advertising Solutions)
Why human emotion was a star player in this year’s Super Bowl ads (Feb. 13, 2025; Wurl)
Why the real gameday action was on TikTok rather than on TV (Feb. 14, 2025; TikTok)
The 5 secrets top-performing content teams are using in 2025; (Feb. 19, 2025; Canto)
The power of first-party data collaboration in driving advertising effectiveness (Feb. 20, 2025; Adobe)
The fundamentals of CPG measurement—what marketers need to know (Feb. 26, 2025; InMarket)
The newsletter asset people are calling ‘digital gold’ (March 10, 2025; Ezoic)
Beyond the scroll: Research unveils Gen Z’s new path to purchase (March 11, 2025; TeenVoice)
Addressable TV advertising 2025; : From add-on to must-have (March 24, 2025; Go Addressable)
How Adobe is using AI as jet fuel for its creative teams (March 26, 2025; Adobe)
The top music trends shaping advertising in 2025 (March 26, 2025; Filmsupply)
Empowered discovery: Rethinking personalization in digital health (March 27, 2025; Healthline Media)
The importance of ideal person profiles for identity resolution (March 28, 2025; Dun & Bradstreet)
Why data collaboration is a marketer’s biggest competitive edge (March 31, 2025; Liveramp)
Does size matter? The power of micro- and mid-tier creators in podcasting (April 2, 2025; Audacy)
3 capabilities marketers can unlock with high-quality B2P data (April 16, 2025; Dun & Bradstreet)
How connected data can boost brand growth and enhance marketing strategies (April 17, 2025; Kantar)
Unlocking streaming’s full potential for local advertisers (April 29, 2025; Locality)
2025 TV upfronts: A time to bring buyers and sellers back together (April 30, 2025; Freewheel)
How FAST will bring the best of TV to audiences and advertisers this upfronts (May 5, 2025; Xumo)
Upfronts, served your way: A strategic guide for the modern marketer (May 7, 2025; DIRECTV)
Why do agencies still embrace the upfronts? Because TV still matters (May 8, 2025; Comcast)
How one influencer campaign can power an entire marketing engine (May 15, 2025; Linqia)
How PrizePicks won with a fan-focused OOH strategy (June 3, 2025; Vistar)
Why product placement should be a brand’s secret weapon in the streaming era (June 5, 2025; EightPM)
At Cannes Lions, Meta makes the case for a new marketing era—driven by creators, fueled by AI (June 6, 2025; Meta)
Talk money to me: How CMOs can embrace AI to win over their CFOs (June 10, 2025; Keen (Dec.isions)
3 problems with tracking studies—and how to fix them (June 11, 2025; Kantar)
How AI helps major brands optimize campaigns and hit key KPIs (June 12, 2025; DoubleVerify)
When creativity becomes a diagnosis: how brands can improve lives (June 13, 2025; Cheil)
AI and the battle for brand distinctiveness (June 13, 2025; Stirista)
Project Fizzion: What happens when designers get to shape AI? (June 16, 2025; Adobe)
3 big TV takeaways from Cannes 2025 (June 23, 2025; Freewheel)
How Telemundo is preparing for the world’s biggest sporting event—2026’s FIFA World Cup (June 23, 2025; Telemundo)
The new performance blueprint: Orchestrating outcomes at scale (June 24, 2025; Clinch)
How AI is winning Gen Z through tech, storytelling and community (June 24, 2025; The Z Label)
The future of ad creative: AI, video generation and Amazon’s full-funnel strategy (June 26, 2025; Amazon Ads)
The algorithm is broken: Why ad tech’s next revolution starts with customization (June 30, 2025; Perion)
How Dove’s Crumbl & Walmart collab cracked the code on Gen Z engagement (July 11, 2025; Collectively)
DoorDash’s advertising evolution: A new era for local commerce (July 11, 2025; DoorDash)
Solving the case: Why true crime podcasting is a gold mine for audiences and advertisers (July 14, 2025; Audacy)
Breaking the bundle: How DirecTV is reinventing reach and relevance for advertisers (July 17, 2025; DIRECTV)
Patchwork problems, patchwork solutions: Why unified media planning still has seams to mend (July 21, 2025; IAB)
Rethink your definition of “premium” in the age of FAST (July 21, 2025; Wurl)
The truth about AI and influencer marketing (July 28, 2025; Linqia)
Get discovered in the get-together: How holiday content sparks brand discovery (July 31, 2025; TikTok)
Why marketers must measure persuasion—not just engagement (Aug. 7, 2025; Swayable)
For health marketers, empowered discovery delivers (Aug. 12, 2025; Healthline Media)
How agencies can achieve a data advantage amid AI-driven upheavals (Aug. 20, 2025; Eyeota)
Retail media’s inflection point: Relevance, trust, and precision (Aug. 21, 2025; CVS Media Exchange)
How the ‘Transaction Moment’ delivers results for Booking.com and Harry’s (Aug. 26, 2025; Rokt)
Sports marketing’s playbook for performance (Aug. 27, 2025; Audacy)
How transparency and access can redefine retail media marketing (Sept. 8, 2025; CVS Media Exchange)
‘Optimized’ outcomes: Marketing’s new normal (Sept. 10, 2025; Affinity Solutions)
Culture, creators and conversions: How to win the holiday season with YouTube (Sept. 10, 2025; YouTube)
How ‘Love Island’ and other long-running franchises dominated summer streaming (Sept. 15, 2025; Roku)
AI advertising reality check: Where marketers are really seeing ROI (Sept. 17, 2025; IAB)
Beyond the Broadcast: How YouTube Sports is changing the game for brands (Sept. 22, 2025; YouTube)
Reality check: Why your audience strategy might be quietly failing you (Sept. 23, 2025; Quad)
The Mexican National Team: A home team advantage in the U.S. every brand should be playing (Sept. 24, 2025; Major League Soccer)
Midyear check-in…So, how y’all doin’? (Sept. 24, 2025; Stirista)
The gaming and tech creator platform that is paving the way for AI commerce (Sept. 25, 2025; Howl)
Search is dead. Here’s where discovery really happens. (Sept. 25, 2025; Movable Ink)
Why AI alone can’t keep up with culture (Sept. 29, 2025; IGN)
From walled gardens to open roads: unlocking AI’s true potential (Sept. 30, 2025; Basis)
Why automation is the future of the digital ad marketplace (Oct. 1, 2025; Disney)
How brands are embracing a new playbook for TV advertising success (Oct. 6, 2025; Tatari)
From installs to impact: Rethinking how we measure app success (Oct. 8, 2025; T-Mobile Advertising Solutions)
Why marketing needs a data budget (Oct. 9, 2025; Dun & Bradstreet)
The power of fandom: Unlocking loyalty in an era of distraction (Oct. 9, 2025; Webtoon)
How brand-context AI outperforms generic tools for marketers (Oct. 10, 2025; BlueOcean)
How free ad-supported streaming TV creates value for viewers and advertisers (Oct. 14, 2025; Amazon Ads)
Demystifying measurement with Disney (Oct. 15, 2025; Disney)
The rise of conversational AI signals advertising’s interactive audio future (Oct. 15, 2025; IAB)
How micro-content fuels daily health discovery (Oct. 20, 2025; Healthline Media)
At New York Comic Con, WEBTOON’s digital comics were front-and-center (Oct. 20, 2025; Webtoon)
Why smarter data can drive ad performance on a smaller budget (Oct. 21, 2025; Dun & Bradstreet)
AI won’t kill marketing. Marketers might. (Oct. 21, 2025; Quad)
Designing for one: How personal intelligence will change digital products (Oct. 27, 2025; Work & Co.)
How marketers can use AI to drive output and quality while staying on brand (Oct. 28, 2025; Adobe)
Today's creator economy: The rise of the audio influencer (Oct. 28, 2025; Audacy)
4 tried and true entertainment strategies to meet Gen Z where they are (Oct. 30, 2025; Meta)
How AI-powered marketing platforms are powering the industry through automation, results and effectiveness (Oct. 31, 2025; StackAdapt)
YouTube creator Marques Brownlee on his winning formula for brand partnerships (Nov. 3, 2025; YouTube)